The following is a Public Service Announcement:
Do you, or someone you know and love, plan to hold an event this fall (September-November 2016) or next winter (January-March 2017)?
Is your event team in place?
Specifically, have you taken the crucial steps of:
- Securing a venue?
- Securing a date? (1 and 2 are inseparable — don’t try to pick a date that works for you and forget that you are subject to venue availability!)
- Setting a budget that, at minimum, outlines the most important and expensive components such as the venue, audio-visual equipment and labor, catering, marketing outreach, as well as reliable income from sponsors and ticket sales?
- Identifying who will manage the laundry list of logistics required to make the event a success?
We hate to scare you, but the clock is ticking. Our San Francisco, Los Angeles, and New York economies are booming, venues and the best vendors are in CRAZY demand, and service prices are high.
For a sense of what an event life-cycle can look like, we have five large events we are currently producing — an educational retreat for UCSF; a weeklong tech conference for AppDirect; a multi-city tour of Pop-Up Magazine; a major cultural fair, and a multi-day legal conference — between September and November, and most have been in the works prior to March. All but one has its venue, budget and major planning timelines in place.
Despite all this, we have room for more big projects (maybe we’re just masochists. Nah, we’ve grown our team and our capacity quite a bit in the last year!), but our calendar is booking up, so now is the time to reach out to Kennedy Events.
To sum it up: events are super time consuming, taking hundreds of hours of work from numerous staff members. Our strategic planning sessions ensure that your event has maximum impact (and profit!) and minimum disruption of your day-to-day operations. Select our services à la carte, or negotiate a project fee to have us do everything from strategy and registration to on site management and wrap up. Contact us for a free consultation.
In the meantime, here are some posts and useful resources for getting started on your event:
Take action – Quickly Discover Why You’re Procrastinating
Get everyone on board – Speed Up Committee Meetings
Plan your budget – It’s the Little Things
Here’s some math to help your budget – Rules of Thumb – How Many ___ in a __