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 The latest from Kennedy Events’ expert production team 

Event Spotlight: Bridge Housing’s Stein & Colwell Scholarships Virtual Celebration

Kennedy Event’s roots are in producing events for the nonprofit sector and we love it when we have a client with a cause that we can wholeheartedly get behind. So, when BRIDGE Housing, who we had previously worked with on their 700-person gala, contacted us in July to help them with a virtual event we jumped at the opportunity to partner with them for their annual Stein & Colwell Scholarships Fundraiser.

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Toasting Together: The Perfect Way to Celebrate Safely With Your Team

Imagine an evening where your team members receive a package full of festive goodies including a cocktail kit and snack-box shipped directly to their home; add in some live entertainment, games, fun, and laughter! In this video, KE Partners Paige Buck and Maggie Kennedy talk about our Bash Toasting Together package. We really can thrive even when it’s not live!

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Keeping Your People Happy During a Pandemic: The Crucial Role of the Chief Happiness Officer in 2020

If you’re feeling like keeping your team connected and engaged has never been more important—or more challenging, you’re definitely not alone. Our remote team is based in locations from coast-to-coast so we were luckier than most when working from home became the norm for 2020. That doesn’t mean this past year has been easy.

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Want to Avoid A Virtual Event Snooze-fest? Let’s Get Creative!

In this video, Kennedy Events Partner Paige Buck and Senior Producer and Creative Director Marianne Jackson had a lot of fun talking about the why and how of what works for meaningful social engagement during virtual events. Yes, it’s possible to thrive even when it’s not live!

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How Experiential Moments Can Create That Wow Factor Your Virtual Event is Missing

After 20 years of business, we have an enviable Rolodex full of incredible vendors as well as a plethora of ideas for live events. When we shifted into virtual events, we had to take a beat and reassess what would translate well for a digital experience. One thing we knew right away: this was definitely not an apples-to-apples situation.

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How Taylor Creative Took Their Chic Aesthetics and Adapted Furniture Rentals to Meet New Demands

It’s hard to fathom how a furniture rental company could reinvent itself when there are little to no live events to be had, but our friends at Taylor Creative Inc. came up with nothing short of brilliant ideas. KE Creative Director Marianne recently sat down with Taylor Creative founders Bobby and Mary Taylor to get more details about this powerhouse furnishings company, learn about the amazing team (an integral part of their continued success!), and indulge in a fangirl moment with one of our favorite rental companies.

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How One AV Company Turned Non-Profit Fundraisers into Virtual Event Gold

We have been witness to the landscape of live events becoming dormant and giving way to the emergence of virtual events. The event industry is made up of tenacious solution seekers and many of our vendor friends have been finding creative ways to not only survive but to thrive in our changing climate. Marianne Jackson, Creative Director of Kennedy Events, recently sat down with Tom Durante, trusted partner and owner of The Lux Productions, to talk about how he reinvented his 20-year-old AV production company as a go-to resource for virtual event fundraisers.

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Keeping Your Sponsor Partnerships Vibrant With Virtual Events

At Kennedy Events, we’ve always had a lot of fun imagining innovative ways to incorporate the branding of event sponsor(s) into multiple aspects of our events. It’s natural for us to apply that knowledge to the realm of virtual events. Here are just a few creative ways to incorporate your sponsors into your virtual event—before, during, and after!

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Misconceptions About Hosting a Virtual Event

At Kennedy Events, we pride ourselves on being our client’s faithful guide through the often overwhelming world of events. As a team of solutions seekers, we are committed to leading our clients down the path to success. It’s become evident that our clients need our expertise now more than ever to navigate virtual events. With goals from fundraising to maintaining brand relevance, a gifted guide is more crucial than ever.

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Plan Better Events, Smart Event Tips Maggie Kennedy Plan Better Events, Smart Event Tips Maggie Kennedy

How to Make Your Events More Eco-Friendly: Sustainability Tips from the Pros

As event planners, we feel a responsibility to help our clients create sustainable events and make smart choices for the environment. There are eco-friendly alternatives available for nearly every event need—from the stage to the buffet. Don’t be afraid to get creative and make your event easier on the environment. When considering ways to move your next event toward sustainability, remember: even the smallest steps are steps in the right direction.

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Plan Better Events, Smart Event Tips Maggie Kennedy Plan Better Events, Smart Event Tips Maggie Kennedy

Going Green: Best Practices for Sustainable Events

As we head into 2020, environmental sustainability can’t be an afterthought for any industry. As event planners, we are responsible for addressing some of the challenges we face as a planet.  From signage and swag to name badges and single-use plastics, Kennedy Events is always on the lookout for creative solutions that will help our clients reduce their event’s impact on the environment.

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Plan Better Events, Smart Event Tips Maggie Kennedy Plan Better Events, Smart Event Tips Maggie Kennedy

Calling the Pros: Why NPR Decided to Partner with Kennedy Events

As much as we would love to pretend that event planning is nothing but throwing glamorous parties all day, the team here at Kennedy Events knows that the devil is in the details. Sometimes the most important person in the room is the person emptying the overflowing trash can or dropping off timely snacks to your backstage crew. Creating a seamless event is dependent upon laying the groundwork first so that the visual elements can shine. Our recent collaboration with NPR and the How I Built This Summit with Guy Raz is a perfect example.

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Plan Better Events, Smart Event Tips Maggie Kennedy Plan Better Events, Smart Event Tips Maggie Kennedy

Event Spotlight: NPR and How I Built This With Guy Raz

As personal fans of NPR, we were thrilled to collaborate with them on the How I Built This Summit. When an event can both challenge our creative thinking and make the most of our management skills—from registration flow to branding, from keeping attendees fed to creating an event that guests were still talking about weeks after the last cocktail was mixed—it doesn't feel like work.

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Smart Event Tips, Plan Better Events Maggie Kennedy Smart Event Tips, Plan Better Events Maggie Kennedy

Nine Simple Ideas to Make Your Conference More Memorable

While planning an industry conference on machine learning recently, the KE team brainstormed a down-and-dirty list of ideas to make the event more memorable. This list proves that you don’t have to sacrifice your budget to provide an experience your guests won’t soon forget. From upping your event swag game to improving your brand through signage, you can adapt these ideas to all sorts of conferences, meetings, and special events.

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