The Signature Process That Transforms Your Event Planning (Part 2)

We’re pulling back the curtain to show you the systems we use to create strategy driven events for our clients. At Kennedy Events, we plan corporate events for clients in San Francisco, New York City, and beyond. Our clients—hosting events like conferences, product launches, and off-sites—hire us to handle the logistics. For every client, we use our tried-and-true process for creating events that meet our client’s biggest goals.

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Maggie KennedyComment
San Francisco’s Best Kept Secrets: Restaurants Perfect for Exclusive Happy Hours

Big conference venues are great, but sometimes you need a more intimate space to connect with VIPs, speakers, or sponsors. While we love the myriad of “blank slate” venues available around town for big groups, most of them don’t offer the privacy that companies want for an exclusive pre-event reception or post-conference dinner. We’ve curated a list of our favorite restaurants, bars, and event spaces that offer just the right amount of privacy, exclusivity, and character.

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Maggie KennedyComment
How to Measure Event ROI (Because Everyone Loving Your Event Isn't Enough)

When you’re hosting a corporate event, you need to find a way to justify the cost, but how? By measuring your ROI, baby! First, you need to consider what your stakeholders actually care about. This should happen at the beginning of your event planning so that you can bake it into your event strategy. Measuring something other than what your key stakeholders  are looking for will yield poor results all around.

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Maggie KennedyComment
Corporate Event Venues Your Guests will Actually Love

Welcome to Part 2 of our series on Kennedy Events’ favorite venues in San Francisco! We love this city (and beyond) and we’re thrilled to share these gems with you. All of these venues have been vetted by our team, so we’re well acquainted with all the quirks and perks of each. We’re experts in planning corporate events, especially in San Francisco, and if you’ve been to any of these fabulous venues, let us know! We hope you love the places on this list as much as we do.

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Maggie KennedyComment
Turning Challenge into Opportunity

At Kennedy Events, we love great event design, but we don’t simply design an event to be beautiful just for the sake of being beautiful. There’s an intense amount of strategy that goes into every detail. If you’ve ever attended our events, you may not have noticed this—and that’s the telltale sign that we’ve done our job well.

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Five Ways to Make Smart Spending Choices, No Matter Your Event Budget

Here at Kennedy Events, we know that even a million dollar event budget has limits. And when hosting an event, you’re faced with limitless options in every facet of the event. So one of our major roles in planning? Helping you make the most strategic use of your budget, no matter the size. =

Today, we’ve pulled together Spend and Splurge options for some of the most common elements of an event, like the food, decor, and entertainment.

How do you decide what you want areas to splurge on?


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What We Wish Our Clients Knew About Event Planning

Spring is upon us, and we couldn’t be more excited about bright blooms being around every corner, and the sun shining through the normally foggy clouds. And of course, it means our inbox is full of inquiries about fall + holiday events. There’s nothing we love more than an all out dash to close out the year, so outfitting an event with strategy and style (and lots of holiday sparkle!) is one of our favorite conversations.

But we’ve noticed questions that nearly alway comes up in that conversation, so today we’re addressing the most commonly asked ones and spilling what we wish all our clients knew about event planning.

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Paige Buck
How to Get Key Stakeholders to Agree on your Event’s Goals

Events are SO much fun (of course we think so!), but we’re proponents of making sure that you’re event is more than pretty. We’re in favor of making sure that the effects of your event are going to last longer than the effects of the open bar will. And that’s where goal setting comes in.

We’ve talked a lot about goal setting on our blog before, from how to achieve your goals strategically before, during, and after an event, but today we’re taking a slightly different approach.

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Paige Buck
The Most Important Questions You Need to Ask Before Hiring an Event Manager

It’s only February, but event prep season is coming up (we know, we’re just getting over the holidays too!). It may seem absurd to start planning now, but the year’s best events get planned months in advance, sometimes more than a year in advance.

And the very first step to planning your event (other than  your venue, of course!)?

Finding the perfect event planner.

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